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Have a question about the Bowl? Looking to become a sponsor? Get in touch through our contact form.

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FIND THE ANSWERS To frequently asked questions

Why is the game played in the Wauwatosa, WI area?

Wauwatosa, WI is the best geographical location for the universities and colleges in the Midwest Conference (MWC) and Northern Athletics Collegiate Conference (NACC). All potential qualifying schools are within 2 - 370 miles of Wauwatosa, WI and it's centrally located for both conferences.

How are teams selected to compete in the Lakefront Bowl?

The Lakefront Bowl is different from a typical bowl game where the teams are normally invited, like Division I (FBS) bowl games. This is a game where the potential participating teams qualify for through conference standings, final record, Pool A, and Pool C (at-large bids) to the NCAA tournament. The Lakefront Bowl invites the runner-up of the Midwest Conference and Northern Athletics Collegiate Conference.

Why is it called the "Lakefront Bowl"?

We named it the "Lakefront Bowl" in connection with Milwaukee's Lakefront and Lake Michigan.

How can I become a sponsor?

We are always looking for sponsors. Use our contact form above to get in touch with the Bowl Game Director.

How can I volunteer at the Lakefront Bowl?

Email for more information.